Some Kpop MVs have actually gained huge attention from viewers, but in a negative way
The first music video that has made it to the list is the MV of “For the night” released at the end of 2014. From the melody perspective, this song brought up a sweet and enjoyable feeling to listeners. However, it was not by accident that it lied on the list of the most criticized MVs in KPOP.
To cut a long story short, the video told a love story where the female intentionally wore revealing clothing to seduce the male. Eventually, they made love.
The video triggered viewers not only for the extremely sensitive images but also for bombarding them with high-frequency such scenes. Particularly, one-third of the video is about the female in her black underwear, exposing her curves and inviting the busy man to make a move.
Then the video tried to deliver an artistic intercourse scene where the male touched his partner all over the place.
In the eyes of many netizens, the video had crossed the line of being aesthetic and went on to become a pornographic video. Thus, it shouldn’t be published to a mass audience like this.
Others also expressed their pity for a good song being turned into an inappropriate video just in exchange for popularity. For a conservative country like Korea, “For the night” was absolutely culturally inappropriate.
The second MV to be named is “Marionette” by Stella. Similarly, this MV received tons of hate for following the same path as “For the night” by AS ONE.
Because STELLA has somewhat established their name in the KPOP industry, this music video has sparked up many arguments ever since the day it was released.
For your information, STELLA is a girl group debuted in 2011 and silently disbanded in 2018.
Their disbandment not only came down to the vain attempts to survive in the Kpop industry but also for the mismanagement of their company, The Entertainment.
It was heartbreaking to know that the agency had continually forced the girls to expose their bodies for the sake of popularity and used the contract terms to oblige them. The most obvious example of this exploiting behavior was the way the company managed the production of “Marionette”.
For this MV, the members were told to conduct super arousing dance moves in tight swimsuits, stroking and touching their lower bodies. Moreover, according to the former leader of the group, her milk-drinking scenes were intentionally edited to be sexually provoking and her member was forced to be literally naked in the bathtub.
Since the company did all those dirty editing without STELLA’s awareness, the girls only learned about those sexual scenes after watching the MV on Youtube. As a result, most of them were traumatized and one of them couldn’t even drink milk for a long time.
The music video then ended up receiving tons of harsh criticism for exposing the female body too much. Though the public first put tons of hate on STELLA for producing such a disgraceful video and not putting an age restriction on it, the rage quickly aimed at the agency when everyone heard the true story from the leader.
Yet, such a story couldn’t change the way the public looked at the MV because until now, it still had up to 47.400 dislikes, accounting for 24,55% of the number of likes.
The next one on the list is a fun pop song by MOMOLAND, “Banana Chacha.” As you may expect when hearing the title of the song, it had a yellow banana background, easy-to-follow choreography, simple outfits with t-shirt and jeans and the catchphrase “Banana Chacha” repeated several times.
As a fun song produced for kids, MOMOLAND collaborated with one of the most favorite cartoon characters, Pororo to make “Banana Chacha” the film’s song.
Although the song is specifically popular with children, it received an oddly massive amount of hate from the KPOP fans. The first reason came down to the expectation of the public.
Since most of them were looking for a seriously invested and mature MV like those MOMOLAND had been offering, they just couldn’t stand such a childish and somewhat ridiculous video.
The second reason could come down to the song being so meaningless, hence, listeners of higher age found it annoying to listen. Moreover, though the MV was made for kids, it didn’t have many colors and fun animations to look at, instead, it was so plain that no one wanted to watch.
Another reason for the MV’s being hated was the excessive advertisement of the songs on any videos on Youtube.
Though some fans defended MOMOLAND by justifying that the girls weren’t at fault because all these things, including the frequency of the ads, were run by the cartoon owner, the MV still faced lots of hate from netizens.
Overall, what makes “Banana Chacha” come to the top 3 of this list is its amount of 51.400 dislikes, accounting for roughly 18,81% of the total likes on Youtube and the number of criticized comments under the video.
“Lonely Christmas” by CRAYON POP is in the fourth position of the list with 65.600 likes and 14.900 dislikes. Despite a considerable amount of efforts to establish a solid position on the map of KPOP, CRAYON POP impressed the public with nothing but a weird image of the girls wearing helmets.
CRAYON POP already frequently drew negative attention for intentionally plagiarising the concepts, clothing and even songs of other famous music pieces. The song “Lonely Christmas” was no exception since its beginning part was accused by J-CAST News of copying the background music of Lupin the Third.
Some even found it ridiculous to see CRAYON POP choose to plagiarize one of the most well-known cartoon series in Korea.
Besides criticizing the group, some even went further to ask for clarification. However, in response to the accusation, the producer of the song not only denied his wrongdoings but also stated that he would be crazy to copy such a famous cartoon on purpose.
He even fueled the incident by saying that had he intended to plagiarize, he would have made it hard to recognize.
“Lonely Christmas” is a simple and light pop MV that anyone could watch. Yet the cuteness of the girls couldn’t cover their unusual video scenes. The meaning of the music video as well as the takes remained eccentric.
Moreover, the fact that all the girls dressed in Christmas-present outfits and having on sparkling helmets were still sore to the eyes. According to netizens, CRAYON POP did capture their attention at first sight for the unexplainable concept, not cute, not dark and also not swag.
Yet, such insidious attempts to be famous didn’t help CRAYON POP last long because in time, as people saw no progress in the girl’s music, they just didn’t care anymore.
The next music video getting into the list is “Hangover”, a music piece produced by two famous artists, Psyand Snoop Dogg.
After the astonishing success of “Gangnam Style”, the hitmaker Psy seemed to plan for another world-domination song by collaborating with Snoop Dogg.
However, the MV turned out to be one of the weirdest MVs ever produced. Basically, the MV told a story of drunk guys trying different Korean cures to get over the adverse consequences of the last booze.
Not just failing to live up to the critics’ expectations, Psy was also believed to have disowned his Korean identity for making an MV about Korean culture with a foreign artist like Snoop Dogg.
Moreover, since Psy had let Snoop Dogg take up most of the proportion of an MV full of Korean spirit, some deemed this as a sign of downgrading the national pride.
Unfortunately, not only fans of Psy criticized the MV but Snoop Dogg’s fans also had the same reactions. They regarded his rapping part in “Hangover” as a total insult to the rap world and a stain in Snoop Dogg’s career.
Basically, everything that happened in the MV was a mess. Whether the rap was intended to be chaotic or not, all that people saw were two old men trying to look swag on a background of restrooms, females sexualizing the choreography and tons of other ridiculous elements.
The chaotic structure of the music video created enough heat to bring Psy nearly half a million dislikes over 2 million likes. Yet, regardless of the negative reactions, both artists seemed to really enjoy the MV.
Coming up next is another work of Psy with the cringiest name ever, “Oppa Is Just My Style”. In this MV, he collaborated with the sexy icon of KPOP, Hyuna. It seemed like standing at the summit of popularity, Psy struggled a lot to create another global phenomenon.
In a vain attempt to stir the world up once again, Psy released “Oppa Is Just My Style,” a so-called failed version of “Gangnam Style”. Since people had had so much of “Gangnam Style”, they were quite reluctant to receive another release similar to that phenomenal one.
Specifically, “Oppa Is Just My Style” eliminated all elements that made “Gangnam Style” successful. What the MV served was tons of lame scenes and some exactly similar choreographies to that of “Gangnam Style”.
Another reason that made “Oppa Is Just My Style” receive so much hate coming down to Hyuna. In Kpop, Hyuna was undeniably well-known for her bubbly characteristics and beautiful appearance.
Yet, her feature in the song put her under a huge rant for her weak vocal capabilities. Some even suggested that the video should cut out all Hyuna singing parts.
Though people really appreciate Hyuna’s not using autotune, they would rather not hear her sang as her vocal performance greatly contributed to the huge dislike volume of 520 million, which took up 16,67% of the total likes.
The final MV of the list is “I’m so hot”, another product of MOMOLAND.
The single was released with the anticipation that MOMOLAND would serve something new and refreshing for the public. But to everyone’s disappointment, “I’m so hot” was pretty much another version of “Bboom Bboom” with more bright and joyful elements.
Another reason for the MV’s receiving so many dislikes on Youtube came down to the rumors of plagiarism. Specifically, just after 2 days of the song release, Knet found out the beat in “I’m so hot” was 90% identical to “Emergency”, a song by Icona Pop released four years ago.
It has been a while now yet the producer hasn’t shown any responses.
Prior to the release of “I’m So Hot,” the hatred for the group had actually been growing after their series of scandals. Specifically, the ill attitudes of MOMOLAND towards BTS and TWICE at the 2018 MBC Plus x Genie Music Awards had put them under lots of criticism.
Back in the day, when the group walked on stage to receive the title “Best Female Dance Performance”, they passed 2 senior groups which were BTS and TWICE but didn’t greet. On the contrary, Jimin politely bowed to his juniors.
Then, the group also went past NU’EST W and except for Yeonwoo, no one bowed to their seniors.
All those together formed a solid base of anti-fans for the girls, leading to their receiving 178 thousand dislikes compared to 1 million likes for the MV “I’m So Hot.”
So, do you think these MVs deserve so much hate like that? Are there any other MVs that should be on this list? Feel free to share with me by commenting down below.
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